Minh-Ha Pham

Assistant Professor in the Graduate Program in Media Studies

Pratt Institute

Minh-Ha Pham is an Assistant Professor in the Graduate Program in Media Studies at Pratt Institute in Brooklyn, New York. Before arriving to Pratt, she was an Assistant Professor of Visual Studies and Asian American Studies at Cornell University in Ithaca, New York. An interdisciplinary scholar, her research focuses on the structural forces of race, gender, and class shaping contemporary fashion media technologies, discourses, and practices. She's taken up these themes in studies of personal style blogs, virtual fitting rooms, holographic fashion models, fashion design, the digital fashion archive, and in her most recent work, fashion copyright talk and copynorms. Her first book, Asians Wear Clothes on the Internet: Race, Gender, and the Work of Personal Style Blogging, is forthcoming from Duke University Press. It provides a structural analysis of personal style blogging as a digital labor practice that has similarities to and is in some ways continuous with industrial fashion work. Her current research focuses on the politics and economies of race and fashion authorship. In addition to Asians Wear Clothes on the Internet, she is the author of numerous essays published in a wide range of academic journals and mainstream media. Her research has been featured in, among other sites, The New York Times, The Guardian, CNN, Wall Street Journal, and Huffington Post.